Yuan Zhen Zhen Visual Identity

圆真真概念店——品牌升级

The “Yuan Zhen Zhen“ branding IP character and illustration design project was collaboratively completed with Happy Agency Inc. We designed the character and illustrations for the logo and materials.
年轻化手作茶饮糕点品牌，主打成都街头市井文化，了解街头小食制作工艺，来圆真真，成都美食风貌的一次全新体验。